Yohji Yamamoto became an influential fashion designer after making his Paris debut in 1981. His commercially successful main lines, Yohji Yamamoto (women/men) and Y's, are especially popular in Tokyo. These two lines are also available at his flagship stores in New York, Paris, and Antwerp, and at high-end department stores worldwide. Yohji Yamamoto Inc. reported in 2007 that the sales of Yamamoto's two main lines average above $100 million annually.
Yamamoto is known for an avant-garde spirit in his clothing, frequently creating designs far removed from current trends. His signature oversized silhouettes in black often feature drapery in varying textures.
Yamamoto's work has also become familiar to consumers through his collaborations with other fashion brands, including Adidas (Y-3), Hermès, Mikimoto and Mandarina Duck; and with artists of different genres, such as Sir Elton John, Placebo, Takeshi Kitano, Pina Bausch and Heiner Müller.
What I like about this line for Spring is the touch of the vintage, the "Dandy" if you will. It in some ways reminds me very much of Oscar Wilde and that type of fellow who took dressing to a whole different level. It will be interesting to see how these ideas and concepts are translated into what we see on the racks in our department stores but I for one would wear many items pictured here.
Yamamoto has been quoted as saying: " They must have so many angry young people. Being a fashion designer or an artist, you have to be angry."[4] Of the fashion show he staged in Beijing in spring 2008 to launch this initiative, Yamamoto said, "It's not political. I am going to open a store here, then Chinese people will come and shop there, and then they are happy. The real art is making people happy, but also asking questions about society."
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